WORLD
CHAMPION

PIZZA
BRAND

OUR VALUES

48 Hours

Breathing dough aged for 48 hours

The time it takes for our dough to come alive.

Fresh

Fresh-picked, vibrant flavor

No artificial flavours, colors, or preservatives.

485

Authentic oak wood-fired oven

Just like they do in Naples.

Heestory Food Co., Ltd.

HISTORY

2005 - 2025

2020 - 2025

  • 2025 08 Total number of stores as of 2025: 10
  • 2020 10 HACCP certification for HEEFOOD dough production plant
  • 2020 04 Registered Pizzeria O franchise disclosure document (F/C business launch)

2005 - 2019

  • 2019 06 Certified as a Venture Company
  • 2018 07 Established Corporate R&D Center
  • 2017 09 Opened PIZZERIA O - Starfield Goyang
  • 2016 09 Opened PIZZERIA O - Starfield Hanam
  • 07 Established HEEFOOD Dough Factory
  • 2013 10 Opened Pizzeria O Daehakro Store
  • 2012 07 Founded HEESTORYFOOD Co., Ltd.

The True Reproduction of Neapolitan Pizza

Named Top Italian Restaurant
by Gambero Rosso

Chosen by Italians

Praised by critics
Certified by Institutions

PIZZERIA'O has been recognized for excellence across numerous official channels and awards.

Designated as a 2023 Hi Seoul Company

Certified Venture Business (2021)

Awarded Excellent Technology Company by NICE

Operates a Corporate Research Lab

Food Service Management Award winner

Certified Hi Seoul Brand (2020)

Certified Women-Owned Business

Signed MOU for Educational Collaboration

Holds an Industry-Academia Cooperation Agreement with a dual-training school system

Interior

Our Main Store
Located in the heart of Seoul